A Solid First Impression For Your Home Business
Whether it's a job interview or a meeting with new clients,
the first impression can make or break the deal--in the first seven seconds. So don't overlook the simple rules of a good
Rule 1: Look sharp. Dress like you are already successful.
Upgrade that mediocre suit, update the tie or scarf, wear a neat haircut and tasteful jewelry. About 5 years ago, a salary
study by a large cosmetic corporation sent out 'before' and 'after' photos and identical resumes to more than 1,000 companies.
The companies indicated a greater likelihood to hire at an 8 to 20 percent higher projected salary based on an upgraded appearance.
Rule 2: Convey friendliness. Prospective clients or business associates will gravitate toward people
who are likable.
Rule 3: Be confident. That doesn't mean being brusque or overly enthusiastic. It means appropriate
Rule 4: Avoid talk of religion, politics,
or personal family matters. You never know if you'll be
opening up a sensitive topic with your audience.
Rule 5: Stay at arm's length. Any closer and most people will begin to feel uncomfortable. Respect
their personal space.
6: Never, ever be late.These rules are especially important
for small and home business owners. Looking professional can make you look successful long before you are.